Discover
Your Adventure
When partnering with The RV Corral, our goal was to ignite the spirit of adventure among Oregonians, encouraging them to discover their adventure through RVing. Utilizing a blend of audio, video production, and animation we brought the campaign to life. Drawing inspiration from one of The RV Corral's distinct fonts, we employed bold text animations to enhance the voiceover in each segment, adding a dynamic touch to the campaign
Capabilities:
Creative Concept
Campaign Strategy
Visual Direction
Graphic Design
Animation
Video & Audio Production
Digital
Media Planning & Implementation
The Campaign
The "Discover your adventure" campaign is a dynamic and versatile marketing initiative that has been showcased across traditional and digital mediums. Through Google Search and Display, we targeted users actively seeking RV-related information, while Hulu provided a broad audience base through engaging video ads. Social media, particularly Facebook, became a hub for interactive content, fostering discussions and promoting RV travel. Traditional TV ads broadened the campaign's reach to a wide demographic. By integrating across Google, Hulu, Facebook, and TV, the campaign effectively captured the essence of RV adventures, encouraging people to embrace the thrill of travel and exploration.