THE MATTRESS COMPANY
Building on the success of the initial campaign, Cappelli Miles continues to collaborate with The Mattress Company to develop "evergreen" advertisements that remain relevant and effective over time. Additionally, multiple promotional awareness campaigns were created to further enhance The Mattress Company's presence in the market.
Type
Broadcast
OTT
Digital
Capabilities Utilized
Campaign Strategy
Visual Direction
Audio
Animation
A MATTRESS QUIZ
To meet the evolving needs of The Mattress Company and stay competitive in the industry, Cappelli Miles also devised an online mattress quiz. This interactive tool allowed potential customers to find the perfect mattress match based on their preferences and needs. The quiz serves as a valuable resource for customers and further strengthened The Mattress Company's position as a leader in the industry.